As the holidays creep closer the holiday parties and gatherings pile up and a few good glasses of beer are exactly what it takes to get through them all. Until the other day I hadn’t heard of small Chicago based Sauganash Brewing Co.. SBCo makes craft beers which are inspired by the windy city’s historic past and to celebrate the great brewing tradition in the area. The super rad branding and label design was carried out by Jack Muldowney.
Category filter: Branding
It’s so invigorating to come across a project where both the client and resulting work are so inspiring. The branding and collateral designed for Cycle Kids 2012 Breakaway is clean, colorful, and bold. The attention grabbing work was created by Boston based Bluerock Design Co.
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As everything has started to “go green” or be packaged as sustainable today designing anything unique or fresh in that vein can be difficult. Swedish American Chamber of Commerce recently commissioned a great modern facelift for their annual summit in New York. Stockholm, Malmö, and New York-based creative agency Amore was in charge of the rebranding and design for all the printed materials.
Coffee Supreme looks like a coffee shop where I would really love to spend some time and hangout. The rebranding by Hardhat Design really helps them stand out in the coffee crowd. Lots of wonderful hand drawn type and a nice color palette are just a few of the elements that caught my eye.
(via Design Work Life »)
Let’s raise a Beer Friday challis to this awesome branding for Icelandic beer company Einstök. The design was done by Auston Design Group and features some awesome typography and a nice stylized viking character which creates a great brand mark used consistently on all their new packaging.
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Unsolicited re-designs have grown in popularity over the last few years and are ever-present on design blogs today. Whether they are student projects or self initiated ones by designers looking to work on something without the restrictions of client work. This type of design can yield some interesting and inspiring work. Anna Kovecses did one such rebrand for American Airlines, which has been floating around on the web for the past month or so. Albeit very trendy and incorporating some contemporary design cliches the overall package has a certain classicism to it, which I really enjoy. The aspirational imagery and the hyper modernist type palette combine for a wonderful aesthetic, but are so obviously not what a major commercial airline would go for. At least not for anything beyond a small marketing campaign.
Happy Beer Friday everyone! I saw this extensive and all around awesome branding and identity work done by Manual for Loveland Aleworks. The independent microbrewery, based in Loveland Colorado brews a selection of classic European and American craft style beers. The design reflects the values of the company and incorporates some local history of Loveland as a gateway to Rocky Mountain National Park.
(via Designspiration »)
Christine Wisnieski created this amazing packaging design for Tavern Vinegar Co., Chef Jonathan Sawyer’s new line of artisanal vinegars. The bold type and classic lettering help to build a nice design vernacular around the product name, which adds a lot to it’s overall positioning. Even the flask shape, reminiscent of bourbon and whiskey bottles helps to give some added power to the name.
Dan Cassaro recently worked on an update of the branding of classic American clothing brand Lands End. Cassaro’s style and approach leant itself to reviving some of the great vernacular and history of the brand. Including some visual and textual elements from earlier logo marks and designs. Imprint published a great interview with Cassaro on the subject of this redesign.
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Oak Long Bar is a bar and restaurant in Boston’s Back Bay neighborhood. The establishment features a beautiful, ornate and bold rebranding designed by Jeshurun Webb formerly of Korn Design in collaboration with illustrator Brianna Nichols. The resulting palette created for the rebranding of OLB beautiful and delicate with a hand done craft like feel with out being kitschy or cute.
(via Design Work Life »)
Beer Fridays are quickly becoming the most interesting posts to write. There is great beer related design pouring out from all parts of the globe(pun not intended, but nicely coincidental). This week I wanted to feature the amazing branding work that Helms Workshop did for Austin Beerworks. The identity is bold and has some very classic sensibilities to it, but is also very colorful and modern. The packaging is something that would definitely grab my attention in a store and draw me in their direction. Also Helms Workshop collaborated on the website and online home of AB with Source Pixel Foundry to create a truly unique and exciting online experience. My favorite part of the whole site has to be the interactive sliding info graphics, which are beautifully illustrated and explain in detail their whole brewing process.
Savvy Studio based in Monterey, Mexico has started a self initiated project of creating permanent and sustainable products. Project No. 1 was a collaboration with master Jorge Llanderal called Casa Bosques Chocolates. Unlike the normal side projects that designers make Savvy’s series has the potential of making a huge impact both on how we view and buy products, but also on how we view what a graphic designer actually does. The artisanal chocolate is made by Llanderal in small batches and includes seasonally selected spices and flavoring ingredients. Some of the ones already made have been Pimienta Rosa and Flor de Sal.
(via Design Envy »)
If Sunday is the lords day then Friday is definitely beer’s day. Today I thought I would highlight some awesome beer related work by Jolby and Friends. The Portland Oregon based duo has created a number of awesome designs for suds including branding, packaging, and other ephemera. Pictured here are some glasses and typographic t-shirt designs created for the one year anniversary of San Diego beer bar Bottle Craft.
The design work of Caleb Owen Everitt carries with it a wonderful sense of history. His work for Hufnagel Cycles is adds a great deal of that to their look and feel. The badges for the bikes and the t-shirts fit the brand so well, but also inject Everitt’s slant. I posted about some of his custom type work for Vans previously here.
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There are only really two types of cleaners in New York City. The classic down the street type place, with machines and interiors last updated in the 1970s and the newer less affordable breed of sleek often “green” cleaners. Both of which are aesthetically displeasing in their own ways. One of the UK’s largest launderers Johnsons the Cleaners is no exception to this. Ben Vessey undertook this as a side project, and the outcome is some lively and lighthearted.
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Seeing the thoughts and process behind design is always really fun. New Zealand based designer Mike Collinge recently rebranded the UK customer service company Bosphorus. His design features a cheeky little bull, which as you can see from the accompany pencil sketch only slightly more complex that the sketch. All the collateral including the mobile app, the little car and the stationary system is really cool.
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Goliath Sportswear was founded in 1926 by the son of a shoe maker. Over the last couple of years Goliath has worked with Studio Beige to redesign their brand and identity, freshen up their ephemera, design a cohesive extension online, and even produce a very cool in-store event. The work Studio Beige created focuses on the attention to detail of their footwear and accessories while also attracting a younger more contemporary market with a nod to the history and legacy of the brand.
(via Branding Served »)
Coffee is one of my favorite things, up there with food and design. So obviously this branding for Espresso Republic by Salih Kucukaga caught my attention. The logo mark is bold but concise and is a nice combination of colors which are reminiscent of the crema on top of a great shot of espresso.
Last week I semiconsciously posted about Coors Original on Friday afternoon. After posting that it occurred to me that it would make a great weekly or bi-weekly post. So keep an eye out for Beer Fridays posts!
This week I wanted to post the rebranding and packaging designs Riley Cran has recently completed for No-Li Brewhouse of Spokane, Washington. The whole brand and overall design is extremely sparse and is tethered by a nice bold red. For the bottles the design is a little more playful incorporating some more illustrative elements and some seriously kick ass custom type.
Summer Fridays seem like reason enough to start the weekend early. So over here at campsite studio we are getting it started with a post about one of our favorite, albeit under appreciated beers. Coors Original, also known as The Banquet Beer.
Landor, following suit with their re-branding of a few other MillerCoors favorites has created the new face of Coors Banquet Beer. The new look leverages the history and classic qualities of the company and the beer while also creating a sleek new visual departure for them. It will definitely help Coors Banquet to stand out on store and hopefully help it to find its way into a few more coolers this summer.
(via Lovely Package »)