Aaron Draplin – The 15 Minute Logo

Aaron Draplin has long since been a hero of mine. From his no holds barred style of design to his fervent love for the design history and the logos of a bygone better time. Also when talking about Draplin it is always necessary to mention the amazing talks he has graced the globe with. His energy and love what he does is infectious and you are sure to have a great time in the audience listening to him.

Now on to this awesome little video made for the tutorial folks at Lynda. Draplin throws down an amazing little logo work session from concept and sketch through to some refinement on the computer. In just 15 minutes the amount of iterations and insight that he shares with us is a true testament to his skill.


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