Yesterday I was exposed to some many great new business models and non profit systems. Project 7 was one example that stuck out to me. They sell 7 different coffees where fifty percent of the profits from each purchase is donated to a designated charity depending on the name of the coffee. Some examples are “FEED the hungary” and “HEAL the sick”. The model they have developed is most easily summed up by a tweet my friend Jessi Arrington made during The Feast this past Friday.
“Note to self: start buying Project 7 coffee. It’s what Creighton would call a “win win.” #feastongood”
I am curious how many social problems would exist in the world if all for profit businesses and industries adopted this model.
Thanks for the mention, more to come from P7 in the very near future.
Of course, keep up the amazing work and let me know of any new products or developments I would love to post about them as they come up.
Max-